Literally any cosmetic can be labelled as “natural” because there is no law in the US or UK to regulate its use. My aim was to give myself tough restrictions in an attempt to craft a truly natural product. Everything I used was created by nature.

Eggs and snow formed the glue to attach the eyelashes to the eyelid. Scavenged foliage from a local forest was used to create the lashes. Each eyelash took about an hour to make demonstrating it is time-consuming to craft completely natural outcomes. The lashes themselves have a shelf-life of about 24-hours before the start to wilt and fall apart.

This project started whilst on my undergraduate graphic design course at Kingston University, but I don’t think it’s complete just yet, there’s a lot of potential in the DIY cosmetic department that I want to explore.

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